Privacy Policy – WiseTech LTD

Last updated: 18.8.2025

1. Introduction

At WiseTech LTD, protecting your personal information is very important to us. This Privacy Policy explains what data we collect when you use our website, how we process it, and your rights under the Israeli Privacy Protection Law, 1981, as amended (Amendment 13, 2025).

2. Information We Collect

When you use our website or make a purchase, we may collect the following information:

  • Customer information: full name, email, phone number, billing and shipping address.
  • Payment information: credit card details, bank account information – processed only by secure payment providers; we do not store this data on our servers.
  • Order information: purchased products, payment amounts, shipping method.
  • Technical information: IP address, browser type, website activity, cookies.
  • Communication: messages via contact forms, email, or chat.

We do not collect sensitive personal data unless required for the operation of the store.

3. Purpose of Processing

Your personal information is collected and used for:

  • Processing and fulfilling orders.
  • Generating invoices and receipts.
  • Coordinating shipping and delivery of products.
  • Customer support.
  • Managing user accounts on the website.
  • Sending updates on orders and delivery status.
  • Marketing communications (with explicit consent).
  • Legal compliance.

4. Legal Basis for Processing

We process your personal data according to one or more of the following bases:

  • Contractual necessity: to complete a purchase or provide a service.
  • Consent: for marketing communications.
  • Legitimate interest: to improve website functionality and user experience.
  • Legal obligation: for accounting and regulatory compliance.

5. Sharing Information

We share your information only as necessary:

  • Payment providers: for secure processing of payments.
  • Shipping and logistics companies: to deliver purchased products.
  • IT service providers: for website hosting and maintenance.
  • Authorized authorities: when required by law.

We do not sell or share your personal data with other entities for commercial purposes without your explicit consent.

6. Cookies

Our website uses cookies for proper functionality, analytics, and personalized marketing. You can manage or block cookies via your browser settings.

7. Data Retention

We retain your personal data only as long as necessary for the purposes listed above:

  • Invoices and accounting documents are kept for 7 years as required by law.
  • Account information is retained as long as the account is active.
  • You may request deletion or anonymization of unnecessary data.

8. Data Security

We implement advanced security measures, including encryption, firewalls, and access controls, to protect your information from unauthorized access.

9. Your Rights

Under the law, you have the following rights:

  • Access the personal data we hold about you.
  • Request correction or deletion of your data.
  • Object to the use of your data for direct marketing.
  • Receive a copy of your data (data portability).
  • File a complaint with the Privacy Protection Authority.

10. Privacy Officer

As required by Amendment 13, we have appointed a Data Protection Officer (DPO):

  • Name: [DPO Name]
  • Email: [DPO Email]
  • Phone: [DPO Phone]

11. Updates to This Policy

We may update this Privacy Policy from time to time. Significant changes will be published on the website and take effect within 7 days of posting.

12. Contact

For questions or requests regarding this Privacy Policy, please contact us: